In a dramatic escalation of tensions, radio legend Howard Stern has joined the growing list of influential figures pulling advertising from Elon Musk’s social media platform, X (formerly known as Twitter). Stern’s decision follows a string of controversies surrounding the platform, including Musk’s public endorsement of a crude tweet accused of spreading antisemitism.
The move comes at a critical time for Musk, who is already facing financial pressure as major advertisers withdraw amid concerns over the type of content displayed on X. A report from Media Matters intensified the situation, alleging that ads from prominent companies were being placed alongside neo-Nazi content, igniting widespread outrage.
Stern, known for his outspoken views, expressed disapproval of Musk’s handling of X, citing concerns over the platform’s association with harmful content. This follows a similar move by Disney CEO Bob Iger, who recently pulled Disney’s ads from X, criticizing Musk at a public event.
Musk’s response has been as fiery as ever. He took to X to address the situation, accusing his detractors of attempting to “blackmail” him with advertising revenue. “Go f—k yourself,” Musk declared in response to the growing boycott, signaling that he would not bow to pressure from advertisers.
As Stern adds his voice to the chorus of criticism, Musk faces a pivotal moment in his efforts to reshape X into a platform for free speech, all while navigating the financial challenges posed by the loss of key advertisers.
