SiriusXM Channel 13 to Feature Exclusive “Taylor’s Version” Content

August 25, 2024 — In a surprising move that has sent shockwaves through the music industry, SiriusXM President and Chief Content Officer Scott Greenstein has announced the launch of a new channel dedicated entirely to Taylor Swift’s discography. Titled “Channel 13 (Taylor’s Version),” the station went live on April 7, 2024, and promises to offer an around-the-clock celebration of the pop star’s music.

Channel 13 will be broadcasting 24 hours a day, seven days a week, featuring a curated selection from Swift’s 17-year career. What sets this channel apart is its focus on “Taylor’s Version” recordings, a nod to Swift’s re-recorded albums that have become a significant part of her music catalog. Fans can expect to hear these reimagined versions alongside her original tracks, offering a comprehensive look at her evolving artistry.

Scott Greenstein’s announcement has been met with widespread excitement and intrigue. “Taylor Swift has transformed the music landscape with her incredible talent and evolution as an artist. We wanted to create a space where her fans can immerse themselves in every facet of her career,” Greenstein said in a statement. “Channel 13 (Taylor’s Version) is our way of celebrating her achievements and giving her dedicated listeners a unique and personalized experience.”

The new channel will feature:

• A Broad Discography: From early hits like “Tim McGraw” and “Teardrops on My Guitar” to modern classics like “Lover” and “Midnights,” Channel 13 will offer a deep dive into Swift’s extensive catalog.
• Taylor’s Version Exclusives: Listeners will have access to Swift’s re-recorded tracks, which include new arrangements and updated versions of her past hits. This feature highlights the artist’s efforts to regain control over her master recordings.
• Special Programming: The channel will include exclusive interviews with Swift, behind-the-scenes stories from the recording studio, and curated playlists created by the artist herself.
• Fan Interactions: Interactive segments will allow fans to share their favorite Swift songs, stories, and memories, contributing to a community-driven celebration of the artist’s work.
• Themed Days: Each week will focus on different phases of Swift’s career, from her country beginnings to her pop transformation and indie-folk exploration, providing a well-rounded listening experience.

Channel 13 (Taylor’s Version) will be available to all SiriusXM subscribers and can be accessed through SiriusXM’s channel 13, as well as on the SiriusXM app for on-the-go listening. The channel’s launch is part of SiriusXM’s strategy to offer exclusive and artist-centric programming, enhancing their subscribers’ listening experience.

For more information and updates on Channel 13, fans are encouraged to visit SiriusXM’s official website and follow the channel on social media. The dedicated channel promises to be a must-listen for Taylor Swift enthusiasts and music lovers alike.